iSoftBet expands its Game Aggregation Platform with Pragmatic Play

pragmatic-lyc.jpg7 July 2016 (London, UK): iSoftBet, the London-based online and mobile casino games provider, is delighted to announce its latest gaming content partnership with Pragmatic Play, the Malta-based games developer.

Under the new partnership, iSoftBet Game Aggregation Platform (GAP) will take Pragmatic Play’s entire online gaming suite, including original and branded slots along with the table games.

iSoftBet GAP has a vast library of third-party games from more than 20 software providers and offers operators a diversified and robust portfolio that can be used with a single, seamless integration.

Speaking about the company’s latest agreement, Michael Probert, iSoftBet Head of Business Development, said: “We are always looking to enhance our product offering, and the addition of Pragmatic Play’s content is particularly great news for our customers. Pragmatic’s slots are famous for being innovative and popular in the industry, and it is a pleasure to partner with a company which shares our values of creating the very best experience for customers.”

Yossi Barzely, Head of Sales and Business Development at Pragmatic Play, said: “Integrating with iSoftBet’s suite of games marks a significant milestone in Pragmatic Play’s continued development. With this partnership, we expect to offer our clients an exclusive gaming experience and access to one of the best online slots libraries in the world. With iSoftBet’s great track record in the business, we are expecting a long fruitful partnership.”


About iSoftBet:
With a wealth of knowledge and experience in regulated markets, iSoftBet has quickly become a household name in the online casino industry. Boasting an impressive collection of high-powered games with stunning audio-visual effects, iSoftBet’s unparalleled casino games collection also features a range of unique and innovative HTML5 mobile content along with state-of-the-art Facebook software, exclusive branded content and a brand new online and terminal-based sports betting platform. Each of iSoftBet’s products is created to ensure that it meets industry standards, with a combination of innovation and experience providing a world class gaming software to the company’s partners.

About Pragmatic Play Ltd.:
Pragmatic Play Ltd. is a fast growing B2B provider of innovative, entertaining and rewarding mobile and desktop casino games. The company provides gaming enthusiasts all over the world with great online games. Pragmatic Play boasts over 150 highly innovative and fun games, including Mighty King Kong, Sugar Rush, Hot Safari and so on. It is available in over 78 countries in 15 popular languages. Its games are frequently reviewed by independent gaming regulation bodies to ensure randomness and fairness, ensuring its reputation as a credible online gaming provider.

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