G2 Boss Media Bingo Releases New Version in Time for London Bingo Summit

Executives to speak on capturing European markets by providing a unique player experience

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15-06-2009 (Stockholm, Sweden) – This month G2 Boss Media Bingo launches a major games update while two of its executives will be keynote speakers at the Bingo Summit in London. Boss Media is now part of GTECH’s G2, its digital gaming and sports betting division. GTECH is a leading provider of lottery and gaming technology solutions and services worldwide.

The G2 Bingo Version 2.1 was launched last week, with another major release set for July. It is expected that the cycle of major releases will be frequent as the bingo product begins to feel the full effect of GTECH’s development resources and technology heritage.

Alison Digges, Head of Bingo G2 and previously Marketing Director at St Minver, confirms the current release features five Mini Games including the first Mini Table Games. Digges continues “The Bingo Manager Tool has continued to evolve and our multi-currency functionality in conjunction with a new linked game system allows us to take greater advantage of network liquidity across Europe.”

“We’re delighted with the progress we’re making on bingo” says Atul Bali, President of G2. “Our footprint is exceptional – we offer our customers market-leading software alongside superb managed services where required. The community and entertainment values of the game make bingo central to our strategy which will benefit our customers and their players.”

Bali continues “A key part of Boss Bingo’s growing success is our Gaming Management System single account system and its ability to provide bingo to all of the current Boss Media customers as an additional revenue stream to their current operations. Throughout the summer and autumn GMS will also be delivered to customers who continue to you use their own legacy systems, clearly establishing the system as the only tool able to evolve towards customers multiple needs without restriction.”

Through its subsidiary Boss Media, G2 is a sponsor of the Bingo Summit which will bring executives from leading online bingo companies together in London June 16 and 17 to discuss current challenges and opportunities in the online bingo industry.

Leigh Nissim, VP and Commercial Director, G2, will speak on the second day of the Summit about hot European bingo growth opportunties, and how he thinks they can be exploited. He will share tangible stats, KPIs and insight into European bingo by region to discuss bingo partnerships and opportunities in lucrative European landscapes.

On the opening day of the Summit, during the Product Development & Technology segment, William Scott, VP Business Development G2, will share ideas for distinguishing from the competition and help operators understand how advanced chat and community building capabilities can deliver more than just a game but a real player experience.

– ENDS-

For more information contact:
Mery Blomqvist
Head of G2 Marketing & PR
+46 (0)8 509 200 02
mery.blomqvist@bossmedia.se

About GTECH G2
GTECH G2 brings together — under one brand — the combined expertise of GTECH and its extensive lottery insight with leaders in the interactive gaming world providing a complete gaming portfolio of poker, bingo, casino, sportsbetting, fully managed services and instant games. The group includes Boss Media (www.bossmedia.com), a leading innovator in software and systems for Poker, Casino and Bingo entertainment; Finsoft (www.finsoft.com), a leading provider of enterprise-wide real time trading solutions for the commercial sports betting industry – both interactive and retail; St Minver (www.stminverltd.com), a fully managed service provider of Internet games to media, lifestyle, and other brands; and Dynamite Idea (www.dynamiteidea.com), a developer of unique, innovative digital instant and side games. Consolidating combined talent and expertise into one premiere brand means that GTECH G2 can provide a flexible digital solution to all customers, large or small, wherever they may be on their interactive journey.

About GTECH (www.gtech.com)
GTECH is a leading gaming technology and services company. With 6,200 people in over 50 countries, GTECH provides innovative technology, creative content, and superior service delivery to effectively manage and grow today’s evolving gaming markets. GTECH is a wholly-owned subsidiary of Lottomatica, one of the world’s largest commercial lottery operators and a market leader in the Italian gaming industry.

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