16 August 2016, London, UK (Press Release) – iSoftBet, the London-based online and mobile casino software provider, has announced a strategic partnership with Pariplay Ltd., a leading gaming technology company serving iGaming operators, land-based casinos and iLotteries.
Under the new agreement, iSoftBet and Pariplay will distribute each other’s content through their content aggregator networks, Game Aggregation Platform (GAP) and FUSION respectively.
iSoftBet’s entire selection of online and mobile casino games will be available to operators integrated with Pariplay’s FUSION network. These games include iSoftBet’s branded online slots based on hit TV shows and Hollywood movies, such as 24™, Beverly Hills 90210™, Basic Instinct™, Rambo™, and The Warriors™, along with the recently launched title Platoon Wild.
iSoftBet, known for creating innovative games, has developed a wide range of cutting-edge original slots such as Spin Or Reels, Cloud Tales™, Mega Boy™, Luxury Rome HD™, Astro Magic™, and Neon Reels™. Included in the deal will also be iSoftBet’s impressive portfolio of table games, including American Roulette, Roulette 3D, Punto Banco, and Blackjack Multihand VIP.
Pariplay’s portfolio of more than 100 branded and proprietary online slots, instant win and scratch card games are a key element in the partnership and will be available to operators through iSoftBet’s network. The company’s branded slots such as Atari Black Widow®, The Three Stooges®, and Las Cucas Locas, as well as instant-win games like Atari® Asteroids, Tiki Madness, and Arctic Madness will be covered in the partnership, which will also include Pariplay online scratch cards Star Raiders, and Zodiac Fortune among many others.
“Our content partnership with iSoftBet will extend the reach of our own portfolio of games into new European and international markets,” said Adrian Bailey, General Manager at Pariplay Ltd. “At the same time, iSoftBet’s content, which includes many state-of-the-art branded games and an important focus on mobile gaming, will expand and diversify our own FUSION content network.”
Michael Probert, Head of Business Development at iSoftBet, said: “We are pleased to be a strategic content partner with Pariplay and look forward to showcasing our best-performing games to the industry with this integration. We share the same vision of providing our customers with leading technology and product enhancements to meet their requirements.”
ENDS
About iSoftBet
With a wealth of knowledge and experience in regulated markets, iSoftBet has quickly become a household name in the online casino industry. Boasting an impressive collection of high-powered games with stunning audio-visual effects, iSoftBet’s unparalleled casino games collection also features a range of unique and innovative HTML5 mobile content alongside exclusive branded content from the world’s leading studios. Certified in Italy and Alderney, each of iSoftBet’s products is created to ensure that it meets industry standards and we combine innovation with experience to provide world class gaming software to our partners.
About Pariplay Ltd.
Pariplay Limited is a leading provider of digital gaming products, offering state-of-the-art, in-house developed platforms and digital games as well as integrated third-party games from leading industry companies. Founded in 2010, our team has over 40 gaming experts to support our customers’ requirements in a dynamic and competitive environment.
The company is licensed and regulated by the Gibraltar Gambling Commission, Our Gaming Systems, RNG, and all of our games are certified and tested by GLI (Gaming Laboratories International), Australia-based iTechLab and Gaming Associates, all of whom are the industry standard for online gaming testing and certification.
As a business-to-business provider of variety gaming products, Pariplay fully understand the importance of responsible gaming and, as such, has implemented policies and tools within its systems and games to provide industry-leading entertainment in a socially responsible fashion. The system combines identity verification with age verification and geo-location services to determine whether an individual meets the minimum age requirement and is playing within a specific territory. We have implemented various responsible gaming tools and mechanics to meet different regulatory standards and have provided players with a sophisticated self-exclusion tool that offers them an easy way to manage their gaming habits. In addition, Pariplay works with GamCare, a leading provider of information, advice, support and free counselling for the prevention and treatment of problem gambling.
At present, Pariplay provides its systems and games to customers in Europe, North America and Africa. Among these customers are state and private lotteries, online gaming operators like 888 and land-based casinos.
Contact Information
iSoftBet:
Tel: +44 (0) 208 133 2907
Website: www.isoftbet.com
Email: sales@isoftbet.com
Pariplay Ltd:
Gili Lisani, CEO
Tel.: +972 73 2060189
Email: gili@pariplayltd.com
Website: www.pariplayltd.com